the ideas

five ideas

i wrote

five ideas

i creative directed

five ideas

i did on the side

Harvard Business Review

Harvard Business Review intimidates the heck out of people. That is, until people open an issue. After that, they see HBR as more colorful, approachable, and yes, relevant than they imagined. This first campaign we did for HBR allowed the product to sell itself, substantially increasing ad sales and newsstand sales. (I wrote most, and creative directed a few.)

harvard business review print campaign harvard business review print campaign harvard business review print campaign harvard business review print campaign harvard business review print campaign

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